BRANDING STRATEGY FOR ‘THE ONLINE WORLD OF ELECTRONIC DEVICE COMPANY

The online world of electronic device is a leading company in the field of electronic products distribution through the Internet. With a wide range of products with reasonable prices, fast shipping and installation, the world of Electronic offer customers the most convenience services. The company trades electronic products include: Television, Air Conditioner, Washer, Air Conditioner, Home Appliance ... Not only providing reasonable price, the online world of electronic devices also has many discount periods with many attractive gifts as big electronics supermarkets on the market.
 






With the purpose to build long-term brand strategy together with the development and expansion of business, The online world of electronic machines has chosen PPR Vietnam as a partner in strategic consulting branding.
 
The company has many outstanding strengths: quality assurance, free delivery throughout the North, warranty - easy payment, low cost, along with many gifts and attractive promotions; it has many advantages and opportunities to compete in the market.
 
After researching the market, catching up the consumer psychology, and deep understanding of the products / services of the The Online World of Electronic Devices, PPR Vietnam has developed a multi-channel communication plan and detail implementation plan in 2017 for customers.
 
(According to PPR Vietnam)