MASTER COMMUNICATION CONSULTING STRATEGY FOR
Green House Vietnam JSC has operated in architectural design for 10 years. Having extensive customer network, Green House Vietnam JSC designed successful house, hotel, edifice, villa, castle...
To have breakthrough in architectural design and construction, Green House JSC chose PPR Vietnam company as a strategical partner to in charge Marketing - Branding. The cooperation started in 11/2015
GOAL:
- Positioning and spreading Brand to target custommers
- Developing new target custommers
- Increasing sales and market share
- Building colleague 's pride and close
- Arousing passion and enthusiasm of staff
- Building standard process in Marketing activities
CARRIED OUT:
- To standardize brand identify systerm and Green House's image
- To analyse and appreciate strengths point of Green House
- To put forward a great many marketing ideas in short or long term
- To build marketing message, story and channel
- Training Green House 's staff about PR - marketing
- To build process working with journalism
PPR Vietnam