Association of Vietnamese Insurance
Understanding the practical benefits and humanitarian values of Life Insurance brought to life, while people are having bad look and misunderstanding about this type of product, PPR Vietnam has deployed the “Life insurance and life” project with the expectation of providing a complete and proper view of life insurance and having Risk reserve in mind’s Vietnamese people.
In July 2016, PPR Vietnam was selected by the Insurance Association Vietnam to carry out communication activities for this project, starting by designing and building baovecuocsong.com website as a legal Place, which provide completely, objective and official information about Life Insurance. So that, people can access useful information easily from updating news, events, policies and life insurance market in Vietnam. At the same time, people will be equipped basic knowledge about Life insurance and received the consultation, in-depth answers by experts.
Website baovecuocsong.com.vn’s interface
In order to spread the message widely to the public, PPR Vietnam covers the message across most communication channels: from the internet with the electronic media, GDN, … to newspapers, Television reporter, radio or local loudspeaker systems throughout the country.
Although it hasn’t long since the project was launched, PPR Vietnam has achieved significant communication results, especially the online talkshow’s Dan Tri on August 25th. With the presence of prestigious experts: Mr. Phung Dac Loc - General Secretary of the Insurance Association Vietnam, Doan Minh Phung - Associate Professor, PhD, FU. Deputy Head of Banking and Insurance Academy of Finance and Mr. Dang Ngoc Chau from Dang Ngoc Chau Law Office, Ho Chi Minh City Association, the talkshow attracted attention and received many questions from the audience. In common, the talkshow usually have 100-300 views likes shares, but the talk "Insurance and life" received up to 2700 likes / share and a lot of questions. Not only that, some other websites have also re-posted the content of the talk such as: Marketing Newspaper, Bizlive, CafeF ...
(Image of the seminar “Insurance and Life”)
Understanding the practical benefits and humanitarian values of Life Insurance brought to life, while people are having bad look and misunderstanding about this type of product, PPR Vietnam has deployed the “Life insurance and life” project with the expectation of providing a complete and proper view of life insurance and having Risk reserve in mind’s Vietnamese people.
In July 2016, PPR Vietnam was selected by the Insurance Association Vietnam to carry out communication activities for this project, starting by designing and building baovecuocsong.com website as a legal Place, which provide completely, objective and official information about Life Insurance. So that, people can access useful information easily from updating news, events, policies and life insurance market in Vietnam. At the same time, people will be equipped basic knowledge about Life insurance and received the consultation, in-depth answers by experts.
Website baovecuocsong.com.vn’s interface
In order to spread the message widely to the public, PPR Vietnam covers the message across most communication channels: from the internet with the electronic media, GDN, … to newspapers, Television reporter, radio or local loudspeaker systems throughout the country.
Although it hasn’t long since the project was launched, PPR Vietnam has achieved significant communication results, especially the online talkshow’s Dan Tri on August 25th. With the presence of prestigious experts: Mr. Phung Dac Loc - General Secretary of the Insurance Association Vietnam, Doan Minh Phung - Associate Professor, PhD, FU. Deputy Head of Banking and Insurance Academy of Finance and Mr. Dang Ngoc Chau from Dang Ngoc Chau Law Office, Ho Chi Minh City Association, the talkshow attracted attention and received many questions from the audience. In common, the talkshow usually have 100-300 views likes shares, but the talk "Insurance and life" received up to 2700 likes / share and a lot of questions. Not only that, some other websites have also re-posted the content of the talk such as: Marketing Newspaper, Bizlive, CafeF ...
(Image of the seminar “Insurance and Life”)
